Thursday, August 9, 2012

What's in your wallet?

In my job at the winery, I help with the sales at the end of the morning tour. Yesterday morning, a man wanted three bottles of wine (which isn't unusual) and paid for it with a Visa (also normal). It was the kind of credit card that struck me as odd: a Liberty University-themed credit card.

In case you don't know, Liberty University is the college founded by Jerry Falwell, Training Champions for Christ since 1971. To say it is conservative is perhaps mild. (If you're looking for a terrific book (full stop), I recommend The Unlikely Disciple by Kevin Roose about his year as a student at Liberty.)

At any rate, there I am at the winery with a man paying for his wine with a Liberty University-themed credit card, which was a bit of a stunner.

Now, I'm not saying this is surprising because I expect Liberty University alums to avoid alcohol, though I do. It's more because of all the terrible things the Bible says about charging interest.

This is not a criticism of the man who bought the wine, incidentally. I just wonder why Liberty University would allow itself to have its image placed on a credit card. Apparently, university-themed credit cards are a thing--and not such a good one. According to one source, "those official school cards are almost always a poor choice because of their lousy terms and high interest rates. It seems the colleges are more interested in making money from their credit card deals than protecting their students."

I guess that's why I found that so shocking. At the same time, though, there's something clever about this. If you pull out a credit card to pay for something and are reminded of what you were taught by this university, you might at least give it some thought.

I don't know. I just thought it was odd.

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